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Einstein Makes Donation to Parks and Recreation

Apr 25 2016

Just before the starting gun of the Blue Cross Broad Street Run, the starting line will play host to a ceremonial check presentation benefitting the Philadelphia Department of Parks & Recreation.

Einstein Healthcare Network and its MossRehab unit will present the Department with a check in recognition of the Department’s Health and Wellness Initiative. The Department of Parks & Recreation, which operates the Blue Cross Broad Street Run, has a Health and Wellness initiative within its after-school programs to “keep our kids moving and healthy.” The program consists of an exercise and healthy snack initiative in nearly 100 recreation centers throughout the city. The enhanced corporate sponsorship program for the Blue Cross Broad Street Run supports this program. Einstein Healthcare Network is the official healthcare network of the Blue Cross Broad Street Run.

The presentation will take place at 7:40 a.m. on Sunday, May 1, 2016 at the starting line of the Blue Cross Broad Street Run. The race begins at the intersection of Broad Street and Fisher Avenue.

Once again participating in the check presentation will be A.J. Nanayakkara, captain of the MossRehab/Global Abilities wheelchair racing team and team members.

The ceremony will also include:

Mike DiBerardinis, Managing Director of the Department of Parks & Recreation

Kathryn Ott-Lovell, Commissioner, Parks & Recreation

Leo Dignam, Assistant Managing Director, Parks & Recreation

Jim Marino, Race Director and Parks & Recreation Program Manager

Dan Hilferty, President & CEO, Independence Blue Cross

Ike Reese, former Eagle, current host, SportsRadio 94WIP and Einstein spokesperson

David Yadgaroff, Senior Vice President/Market Manager CBS Radio

Michael Steinberg, Senior Executive, Strategic Partnerships, CBS Radio

Thomas Smith, Assistant Vice President, MossRehab

Ruth Lefton,  Chief Operating Officer, MossRehab

Alberto Esquenazi, MD, Chief Medical Officer, MossRehab

James Raphael, MD, Chairman of the Department of Orthopedic Surgery, Einstein Healthcare Network


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